Demand
Compounding organic traffic from the buyers you actually want.
Technical audit, intent-first content strategy, on-page optimisation, link building, and ongoing content production. Built for B2B, not affiliate.
The problem
Why most teams get this wrong.
What buyers experience
You're paying for SEO. Traffic might be up. Pipeline isn't. The keywords ranking are tangential to what you sell. Sales calls don't mention finding you through search. Six months in, you can't tell what changed.
Why current approaches fail
Most SEO agencies optimise for traffic, not intent. They write top-of-funnel content nobody buying $50K solutions ever reads. They build links for domain rating without thinking about whether the page they're linking to closes deals.
What's possible instead
An SEO program that targets the keywords your actual ICP types in. Bottom-of-funnel content first (comparison pages, alternatives, integrations), then mid-funnel, then top. Links built to pages that already convert. Compounding traffic that compounds pipeline.
What we do
Built, shipped, and tied to a number.
- 01
Full technical audit (crawl, schema, site speed, internal linking)
- 02
ICP-mapped keyword strategy — bottom-up, not volume-up
- 03
Content brief library — every brief specifies search intent + buyer stage
- 04
Monthly content production (2–4 long-form articles per month)
- 05
On-page optimisation across existing pages
- 06
Link building via guest posts + digital PR + resource pages
- 07
Monthly reporting tied to ranked → traffic → pipeline
Our process
Four phases. Each gated by sign-off.
- Step 01
Audit
Technical health check, content gap analysis, competitive teardown. Two weeks. You'll see what's broken and what's missing.
- Step 02
Strategy
ICP-mapped keyword universe. Editorial calendar prioritised by buying-stage intent. Internal linking plan.
- Step 03
Content engine
Monthly production cadence. Briefs → drafts → review → publish → links. Cadence sticks regardless of who's writing.
- Step 04
Iterate
Monthly performance review. Double down on what's ranking; rewrite what isn't. The plan adapts every 90 days.
Tools and stack
What we run on. Specific, not branded.
- Ahrefs
- SEMrush
- Screaming Frog
- Surfer SEO
- Google Search Console
- Clearscope
- ChatGPT
- Claude
What you can expect
By when, and what for.
These are honest ranges based on real engagements. Anyone promising faster is selling, not delivering.
Month 1
Audit complete. Strategy + editorial calendar signed off. First 2 articles published.
Technical baseline fixed. Content engine running.
Month 3
8–10 articles published. Link building underway.
First articles start ranking on long-tail keywords. Branded search +15–30%.
Month 6
20+ articles published. Domain rating up. Bottom-of-funnel pages ranking.
Qualified organic traffic 2–4x baseline. Sales reports prospects mentioning specific content.
Month 12+
50+ articles. Multi-page topical clusters. Authoritative on your category.
Organic compounds. Pipeline contribution measurable. CAC payback shortens as SEO carries more weight.
Engagement
Starts at
$4,000/mo
Retainer $4K–$12K/mo depending on content volume + link velocity. Most clients run a 6-month minimum because anything shorter is a coin flip.
We publish minimums because gating prices is a tell.
Want to talk through this?
30 minutes. No deck. We'll diagnose your funnel and tell you whether we can help — or who else can.
FAQ