Revenue
Every lead gets the right follow-up at the right time, automatically.
HubSpot or Salesforce setup, lead routing, qualification automation, nurture sequences, and sales enablement so every lead is worked the same way.
The problem
Why most teams get this wrong.
What buyers experience
Leads come in. Sometimes someone follows up. Sometimes the rep is on holiday. Sometimes the form fill never makes it into the CRM. Hot leads cool. Cold leads pile up. Sales blames marketing for quality; marketing blames sales for follow-up. CRM is an inbox no one checks.
Why current approaches fail
Most B2B teams operate the CRM like a glorified contact list. Lead routing is manual. Follow-up depends on which rep is fastest that day. Nurture is a Mailchimp campaign nobody updates. Half the value of inbound is lost between form fill and sales call.
What's possible instead
Every lead routed within 30 seconds to the right rep. Auto-confirmation in the lead's inbox within a minute. If no booking in 48 hours, automated nurture takes over. Sales has a documented playbook and the dashboards to run it. Inbound becomes a system, not a scramble.
What we do
Built, shipped, and tied to a number.
- 01
HubSpot / Salesforce / Pipedrive / Attio setup or rebuild
- 02
Lead routing rules — round-robin, account-based, owner-based
- 03
Qualification automation — MQL→SQL scoring + handoff triggers
- 04
Nurture sequences — welcome, post-demo, lost-deal reactivation
- 05
Sales playbook — call structure, objection handling, demo script
- 06
Sales dashboards — pipeline by source, by rep, by stage
- 07
Team training + adoption support
Our process
Four phases. Each gated by sign-off.
- Step 01
Audit
Map current state — CRM, routing, follow-up, nurture, reporting. Find the cracks.
- Step 02
Build
Rebuild CRM structure. Wire routing, scoring, triggers, sequences, dashboards. Two to four weeks.
- Step 03
Automate
Every standard motion — confirmation emails, follow-ups, nurture, lost-deal reactivation — runs without sales touching it.
- Step 04
Enable
Train the team. Document the playbook. Coach the first 30 days of usage so adoption sticks.
Tools and stack
What we run on. Specific, not branded.
- HubSpot
- Salesforce
- Pipedrive
- Attio
- Outreach
- Apollo
- Gong
- Slack
What you can expect
By when, and what for.
These are honest ranges based on real engagements. Anyone promising faster is selling, not delivering.
Month 1
Audit done. New CRM structure live. Routing + scoring active.
Leads start getting handled consistently. First clean week of CRM data.
Month 2
Nurture sequences live. Dashboards published. Team trained.
Auto-confirmation, follow-up sequences, lost-deal nurture all running. Sales reporting trustworthy for first time.
Month 3+
Iteration based on real data. Sequence refinements. Playbook updates.
Inbound is a measurable system. Win rate ticks up. Sales cycle shortens. Forecasting becomes possible.
Engagement
Starts at
$10,000
Setup $10K–$30K depending on CRM complexity + team size. Ongoing optimisation + admin $3K–$6K/mo (optional but most clients keep it).
We publish minimums because gating prices is a tell.
Want to talk through this?
30 minutes. No deck. We'll diagnose your funnel and tell you whether we can help — or who else can.
FAQ