Demand

When buyers ask AI about your category, you're the answer.

Get cited by ChatGPT, Claude, Perplexity, and Gemini. AI visibility audit, content restructuring, schema markup, authority building.

The problem

Why most teams get this wrong.

What buyers experience

Your buyers don't start with Google anymore. They ask ChatGPT 'what's the best B2B [thing]?' and get five names. None of them are yours. By the time they reach your site they've already shortlisted competitors.

Why current approaches fail

Traditional SEO optimises for blue links. LLMs don't surface blue links — they surface synthesised answers, citing the sources they trust. The signals are different: structured content, named entities, author authority, citation density, Reddit and community presence.

What's possible instead

Show up in the AI-generated answer. Get cited by name. Become the model's default for your category. We've watched clients go from zero ChatGPT citations to being named in 70%+ of category queries in 90 days.

What we do

Built, shipped, and tied to a number.

  • 01

    AI visibility audit — how often you're cited across ChatGPT, Claude, Perplexity, Gemini

  • 02

    Content restructuring for LLM citation (question-led H2s, definition-first paragraphs)

  • 03

    Schema.org markup (Organization, Service, FAQ, Article, BreadcrumbList)

  • 04

    llms.txt + AI crawler guidance

  • 05

    Authority signal building — author bios, expertise schema, named entity density

  • 06

    Reddit + community presence (where your buyers actually ask)

  • 07

    Monthly citation tracking + competitive monitoring

Our process

Four phases. Each gated by sign-off.

  1. Step 01

    Audit

    Query the four major LLMs with 50–100 buyer questions. Map who gets cited, who doesn't, and why.

  2. Step 02

    Restructure

    Rewrite existing content for citation-friendly structure. Add schema. Build entity authority signals.

  3. Step 03

    Authority

    Reddit presence, community participation, named-entity content, expertise signals. The signals models weight as 'trusted.'

  4. Step 04

    Measure

    Monthly citation audit. Track frequency, competitor delta, query coverage. Adjust based on what's actually moving the needle.

Tools and stack

What we run on. Specific, not branded.

  • ChatGPT
  • Claude
  • Perplexity
  • Gemini
  • Profound
  • Ahrefs
  • Custom citation monitoring

What you can expect

By when, and what for.

These are honest ranges based on real engagements. Anyone promising faster is selling, not delivering.

Period

Month 1

What's delivered

Audit complete. Restructuring roadmap delivered. Top 10 pages restructured.

Outcomes

Baseline citation rate measured. Content reshaped for LLM consumption.

Period

Month 3

What's delivered

Schema + llms.txt deployed. Authority signals built. Reddit presence active.

Outcomes

Citation rate +50–150% on tracked queries. First mentions in AI answers.

Period

Month 6

What's delivered

Sustained content cadence. Continued authority signal building.

Outcomes

Cited in majority of category queries. Buyers arrive 'pre-sold' from AI shortlists.

Period

Month 12+

What's delivered

Defending position. Adding adjacent query coverage.

Outcomes

Default answer for your category. Competitors can't catch up without a year of work.

Engagement

Starts at

$4,000/mo

One-time audit $5K–$10K. Ongoing retainer $4K–$8K/mo. Most engagements pair AEO with SEO since the work overlaps 60%.

We publish minimums because gating prices is a tell.

Want to talk through this?

30 minutes. No deck. We'll diagnose your funnel and tell you whether we can help — or who else can.

FAQ

Questions buyers actually ask.

How is AEO different from SEO?

SEO ranks pages on Google. AEO gets you cited by ChatGPT, Claude, Perplexity, and Gemini. Different signals, different tactics, growing audience. AEO is where SEO was in 2008 — early enough that a 12-month head start matters.

How do you measure it?

We query the four major LLMs monthly with 50–100 buyer-intent prompts. Track citation frequency, competitor share-of-voice, and query coverage. You see exactly which prompts you win and lose, and the gap to first place.

Does AEO actually drive pipeline?

Yes — but not through 'clicks.' Buyers arrive at your site with you already on their shortlist because the model named you. Sales cycle shortens, demo show-rates go up, and you skip the 'who are you?' phase.

Reddit, really?

Reddit is one of the highest-weighted citation sources for ChatGPT and Perplexity. Active, helpful presence in the subreddits your buyers actually use is one of the highest-ROI authority signals available.

Won't this be over in two years?

Possibly. The form of AI search will change. But buyers asking AI questions before they ask Google is a permanent shift. The companies that show up in the answer compound a moat. Companies that wait will pay more for less later.

Get started

Ready to talk about aeo (answer engine optimization)?

Book a call